About Us

About Us

Who We Are

We are not just an electrical wholesale. That would be boring. A wholesale will sell you something if you know the part number of what you need.

We view ourselves to be more of an electrical helpdesk. We are here because we want to help people with their projects.

We love problem solving and to come up with creative solutions. We enjoy when at the end of the day we have helped somebody make something work better than it did before.

We specialize in getting machines moving. This is what we are good at and we want to help you with yours.





We Love to Help People

Apr 12, 2019

Wet Your Whistle With Some Phase Conversion?

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At Electram, we always know that it's spring when the farmers start calling us. You've come out of hibernation and are revving up for the planting season. And so, we wanted to highlight a product that you might not know we offer.

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Mar 20, 2019

Good-bye Murphy's Law!

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We're not entirely sure who Murphy was and why he gets his own law... but we'd like to have a word with him. "Whatever can go wrong, will go wrong." What a dumb law! But it does seem to be true more often than we'd like.

But what happens when Murphy's law holds true? Not only is your phase converter out of commission, but a new one will take time to be shipped?

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Feb 25, 2019

It's On The Shelf

You hopefully already know that one of the services that we offer is building custom panels; we've talked about it a little in previous blogs. What you may not know is that when there are no open orders, Richard, our panel guy, will keep working, anticipating what requests will come through the door.

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Feb 13, 2019

In Your Own Words...

We love hearing feedback from you, our customers. It helps us know what we're doing right and where we can improve. We recently received a great review from a first-time customer, and thought we would share it with the rest of our readers.

I highly recommend them for any motor control needs, as these guys really go well beyond quality product sales, they truly are dedicated cradle to grave support specialists. They were very willing to tailor their support to my needs and capabilities.

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Jan 22, 2019

Our Puzzle Game is on Point

We do a lot of work with local business owners, and we often get phone calls where the customer knows what the end result should be but has no idea how to go about accomplishing it.

Challenge accepted!

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Jan 7, 2019

Talking Face(book) to Face(book)

We have some exciting news! Just before Christmas, Electram finally joined the Facebook world! We know we're a little late, but we're looking forward to having you visit us there. As we continue to develop our website and webshop we'll be adding more blog posts, educational articles, and videos. All of which will be linked to our Facebook page.

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Dec 18, 2018

Here to teach old dogs new tricks... not that you're old ;)

A large portion of Electram's expertise actually belongs to a small niche of the electrical world. We know that most electricians won't run into these scenarios often, and therefore won't be as familiar with the solutions. But that's ok, we've got you covered. If you need help setting up a phase converter or a VFD, just give us a call. We'll do what we can to get you started.

However, we don't stop there...

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Nov 27, 2018

From our Family Farm... to your Family Table

Electram has always been proud of the fact that we support "the little guys" who are doing big business in Alberta, partnering with farmers, independent contractors, and other family owned businesses. And we love learning what you are up to. Our sales team believes that it's important to take the time to understand you and your company. You'll find that when you call Electram, we want to know more than a part number. What are you trying to achieve? What's the big picture? Because we want to make sure that you have all the tools you need.

Gubersky Gluten-Free Organics is just such a business.

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Nov 6, 2018

From cradle to grave

On occasion we receive phone calls from people who bought equipment second hand and aren't sure how to set it up. Sometimes the manual is missing or other bits and pieces have disappeared along the way. They see our Electram labels and get in touch with us. Now, there are plenty of suppliers who would tell them (hopefully politely) to hit the road. If you bought their converter second-hand, then they didn't make any money on you, so why spend the hour(s) on the phone giving support?

But at Electram, we believe in going above and beyond.

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Oct 22, 2018

We Don't Oversell

When Sean's variable frequency drive was damaged on a Friday afternoon, he thought that there was no way he'd be up and running again by Monday morning. Normally, after shelling out the $3000 for a new drive, it could still take days or even weeks for the drive to arrive if we didn't have one on the shelf. So, Sean gave us what he was expecting to be an expensive phone call. But luckily for him, selling is not our primary goal.

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Oct 9, 2018

Nothing Else Matters When Your Operation is Down. Fix it Fast!

Is it just us, or do things break down at the most inopportune times? You get a flat tire on your way to a job. Your converter breaks down in the middle of harvest. Or your VFD goes on the fritz the Friday before a long weekend. When the worst happens, you need to be able to get up and running again as quickly as possible.

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Sept 17, 2018

Getting Solutions Delivered to You, Right Where You Are

What happens when your machine breaks down and you're far from help? Do you know what the problem is, or will you end up taking the wrong part into the city, costing hours or even days of production? How long will it take to get support? Technology can be a big part of providing and supporting amazing tools. A few weeks ago, we had a call from Ethan, who was having an issue with his industrial fans way out in rural Alberta.

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Sept 4, 2018

When You Don't Know What You Need

We are more than an electrical wholesale supplier. Wholesales are typically staffed by salesmen who know how get what you ask for off the shelf and sell it to you. The problem comes when you're not sure what you want, or what your equipment really needs. Salesmen won't be able to help you, because they don't have the electrical know-how to understand and solve your problem. This is where Electram is different than the rest.

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